Riyadh is drawing a line in the desert sands. As of January 2024, multinational companies that want to do business with the Saudi government, or maintain a strategic foothold in the Gulf, must have a regional headquarters (RHQ) based in the Kingdom.
In this post, we’ll unpack the latest Saudi RHQ requirements, explore the strategic rationale behind the policy, and offer actionable insights for navigating compliance.
With 15+ years supporting companies like Amazon and Best Western in Saudi Arabia, Peninsula delivers the clarity, compliance, and commercial insight business leaders need to turn Saudi mandates into market opportunity.
The RHQ Program is a flagship initiative under Vision 2030, Saudi Arabia’s economic diversification plan. Administered by the Ministry of Investment of Saudi Arabia (MISA), the program incentivises multinationals to relocate their regional decision-making functions to Riyadh.
We’ve seen delays occur when multinationals attempt to register their RHQ under an incorrect licence type. A strategic setup saves months of back-and-forth.
Starting 2024, companies without a valid RHQ will be ineligible to bid on lucrative Saudi government projects. This covers contracts across giga-projects like NEOM, Red Sea Global, and Diriyah Gate.
Saudi Arabia is investing over $1 trillion in new economic sectors—from green hydrogen and AI to hospitality and aviation. Having an RHQ unlocks proximity and access to decision-makers across these industries.
RHQs benefit from:
While a Trade License in Saudi Arabia enables commercial activities, it doesn’t fulfil the RHQ mandate. Here's how they differ:
Peninsula guides you through both licensing paths, helping you decide which route, or combination, is optimal for your growth goals.
Even Fortune 500 companies have stumbled on RHQ compliance. Key missteps include:
With over 20 steps across multiple government entities, the RHQ setup journey is not DIY-friendly, especially for firms without Arabic-speaking teams on the ground.
Establishing your RHQ in Saudi Arabia isn’t just about compliance, it’s about conviction. It signals to your clients, competitors, and regulators that you’re investing in the region’s future, not just its present.
At Peninsula, we help multinationals align strategy with regulation, ensuring your RHQ doesn’t just meet the rules but unlocks new revenue.
Book a free consultation today and let’s map your RHQ journey together.
Alistair Paine brings 15 years of dedicated experience in Saudi market entry, guiding Fortune 500 companies and innovative scale-ups through successful establishment in the Kingdom. His expertise in Saudi company formation, licensing and market entry strategy, positions him as a leading authority and consultant in international business expansion to Saudi Arabia.
Schedule a free consultation with Alistair and the Peninsula team to understand which market entry strategy is best suited to your business setup in Saudi Arabia.
Email: Alistair@peninsulacs.com